SMIO Group Element Strategic Management In Organisations

each Analyses and critic e precise(prenominal)y appraise the environments in which strategicalalal management and diverseness takes place and assessing the separate organizational responses ( synopsis, enquiry). 4 look for and approximate life-sustainingly the contemporary literature on strategic leadership, management and decision-making and how it relates to successful organization proficiency in a global environment ( familiarity and understanding).ALL Understand, critically measure and apply contemporary ideas on strategic aspects of decision-making in efficacious risk assessment during organizational budge (integration, knowledge and understanding). assignment set by Peter J Consider Assignment support by Scrutiny Panel and External inspector Assignment Instructions Your squad must(prenominal) be necessitate by the due dates as stated below and leave alone be vomited electronically via go and for which you volition be issued instructions. The merely feature in which assignments target be submitted late is if an mitigate stack form is submitted at the equal time.This sort exposeicle is weighted at 15% of the boilersuit mark available on this staff, and which be allocated as follows 1) class bleed coarse managing director Initial strategical Audit and Internationalization externalize Submit by 9th February 201 5 by no later than 17. 00 pm ( chance on page 7) 2) gathering overwork Country charabanc net End- plucky history Submit by quaternary May 2015 by no later than 17. 00 pm (see page 9) Detailed briefing and instructions are given herein. strategic Management In Organizations Assignment Brief Country Manager ALLELES Business Game Simulation.The Country Manager Simulation (or business game), exit give you and your group a rewarding and pleasing opportunity to actually manage the international amplification activities for a multinational partnership. During tantalizes, tutorials and workshops res ult be exploring the analyzable arena of strategic Management and International Strategic management from diverse perspectives real world perspectives. You forget posting from your module handbook that we allow for be devoting part of the aerogramme to fall uponing development the Country Manager (ALLELES) chance upon-believe.The output from this bequeath form a part of your final assessment on this module. The ALL SMILE wooing give alike be used as an assessment vehicle for you to lay d hold your teaching on the theory and concepts which we go out be exploring in the chafes, tutorials and in your self-managed articulateings. Each group get out modernise and implement strategies for move intoing into and expanding throughout the Latin the conjuresn region for a consumer packaged wakelesss upstanding that manufactures and commercializes toothpaste.You forget determine which countries to enter, when to enter them, where to reduce your products, which customer s to target, the products you fatality to launch and at what prices, the channels through which you requirement to sell, and manage various marting communications activities. The manakin will enable you to learn by doing. Your team will develop a food tradeing opthalmicise. accordingly you will manage the business by implementing your platform (making decisions) over a simulated eight-year extremity. Finally, you will assoil an end-of-game answer for.You will as the course progresses be conscription on a appreciation of concepts and theories to help your knowledge and understanding and opposite learning outcomes and which will certify the analysis, rating, development and implementation of international strategies. It is important that you ruminate upon and draw on these and previous concepts and underpinning theories to inform your analysis, evaluations and decisions. You will be using the Country Manager simulation to evaluate and develop new international mercha ndise entry and development opportunities.The simulation is ground upon a wealth of state of matter info (political, economic, social etc) and the phoner for which you are workings is up against established competition. You will be developing market entry strategies, and managing regional expansion in Latin America. You will learn how to manage these activities to create customer range internationally. The value creation motion involves understanding customers, collaborators, competitors, and a companys take in core competencies, and using this knowledge for competitive emolument and growth.The Country Manager simulation will stand for signly establishing a new international market for entry as the home market has sour saturated. Following a detailed comparative realm analysis your team will then go onto establish a nock presence in that market. You will penury to make decisions on he direct of FDA to make and to go on to cause to maximize the companies strategic an d financial position in that country. You will then be expanding into additional contrasted markets in Latin America.It is very important to read and become thoroughly familiar with the Country Manager ALL SMILE boldness study on. This case will be used not only dynamically in the simulation to develop your analysis and decision making skills, but will also be used to integrate with and apply lynchpin concepts/theories On ISM and overall help to make the learning process closer to reality than desk based case work Your team needs to develop a Strategic market intend the bagman for managing your entry, growth, and expansion into Latin America.Before working on your commercializeing Plan, read the entire Country Manager exploiters manual. Your platform will cover intimately of these topics. In found to do so, you will need to use the various reports (environment, competition, internal) to analyze the current situation and forecast how it will (or how you indigence it t o) change. The goal is to determine what strategy you want to set and how to implement it (I. E. , what decisions you will need to make) in order to maximize your nutrition to corporate headquarters.Because you report to both the Toothpaste Category Management and the Latin America organizations (see Figure 1 , page 8 of the user manual), you must work toward increase your country additive contribution as well as the overall additive contribution for the region. Your instructions are to do a sequential entry (waterfall) strategy into Latin America that is, you are not to enter to a greater extent than one country at a time. For example, you great power enter one country in flow 1 , a second country in extremity 3, a third country in period 5.You should enter at least trio countries. See the next page for more(prenominal) precise entry and expansion instructions. Initial Strategic Plan Entry & Expansion Instructions Firstly, enter the Latin American market Enter your first country. commence by launching no more than 4 SKU. Add more SKU in subsequent periods as you believe the market bears and consistent with your strategy. You should advance two-three periods. overlay to play in the initial market, expanding into a multi-segment SST taste.Secondly, get going regional expansion After establishing your business in the initial market, enter into one additional market in Period 3 or 4. ca-ca by launching 4 or more SKU in the second market. Continue to play in the initial and second markets, expanding your multi segment strategy. Thirdly, conserve regional expansion Continue to play in the initial market, and 2nd market, now expanding into a third market in Period 5 or 6.Follow the same procedure as above for the third market Complete all nine periods In the instance that you have made a major ejaculate (e. G. , entering an MSP of 10. 0 instead of 1. 0), you must turn over your tutor to replay a period. You must achieve your final set of decision s within the specified document dates. Note Be convinced(predicate) to keep a log of your decisions and results each period. After each period, bear on/print the Performance Summary (Consolidated Internal). Con. Assessment part 1 .Initial Strategic Audit and Internationalization Plan. convocation Work Submission (7. 5 % of available marks) (state team name and members label on the assignment) This element will be submitted as a Poster (instructions provided and a blank Poster Template is available on blackboard) via Turning by no later than 5. 00 PM on Monday 9th February 2014. Before working on your Strategic Plan, read the entire Country Manager case and manual. Then focus on Section 4 of the user manual. Your plan will cover most of these topics covered here.In order to do so, you will need to use the various reports (environment, competition, internal) to analyses the current situation and forecast how it will (or how you want it to) change. Your teams primary goal is ma ximizing your overall cumulative contribution for the region. Note up to now you will note be assessed on the level of cumulative contribution you have achieved. Your secondary goals are maximizing your market divvy up and brand impartiality in each country that you example, you might enter one country in period 2, a second country in period , a third country), in period 5.You should enter at least two countries. Your performance will be evaluated as follows Country and regional performance sexual congress to other teams on the sideline measures o cumulative net contribution o Anal period net contribution o Market share o Brand lawfulness Your Plan should not outmatch two AH poster sized sheets , using the given poster Template (adapt this as required, by adding sub pages and do acknowledge a to the full Harvard Reference to all sources of literature and case induction including the Country Manager case and any further query undertaken by your team.Aim to give a smashi ng visual impact for your poster by using use models etc. You may add as livelihood exhibits as you like to the poster. All exhibits must be referred to in your text. Your plan may be only or partially in outline form. worldness your Marketing plan as follows. 1. Make sure you accommodate on the poster group members names 2. Executive Summary one page comment of your overall strategy (see items 3 to 7 below). 3. business office analysis (opportunities and threats from a SWAT). 4 Vision, Mission and cay Strategic Objectives. 5.Market entry strategies (the sequence and timing of countries you will enter). 6. Manufacturing location and sourcing (including any changes you plan to make and when). 7. rear marketing strategy (for each country you plan to enter). Each target market should represent a combination of demographics and benefit (e. G. , older & healthy see cross-section under Brands Purchased reports). 8. Strategic Positioning and marketing mix strategies (target speci fic UP strategies for each country you plan to enter). 9. Regional standardization (any manufacturing and marketing resources you plan to share across markets). 0. Market share objectives (end-of-game randomness shares for each country you plan to enter). 11. Appendix containing all pen Exhibits and a List of references to Harvard Standard. You plan will be submitted on-line via Turning for which you will be given specific instructions and will be submitted in the form of a poster and for which a blank template is included on the modules Blackboard site. This Poster template Can be altered but must not be eternal than two AH sized pages and with a minimal font size of Arial 24 Additional guidelines will be made available on Black dining table on preparing your group poster.Assessment part 2 (7. 5 of available marks). Country Manager Final Report Group Work Submission (state team number and members names on the assignment) This element must be submitted via Turning no later than 5. 00 PM on 4th May 2015. Each team is to submit a final end game group report that describes your teams performance and what you learned about being a country manager for a company expanding internationally. Your final End-Game group report is not to exceed five (5) pages of text (double-spaced, 1 margins, 11 or 12- point Times New Roman or Arial font).Your Appendix may include supporting exhibits or reports which must be referred to in your text. Organism your teams Final Report as follows 1. Cover sheet with team members names, countries entered, and date. 2. Reflections upon your teams successes and failures in implementing your strategy and objectives (as described in your Group Strategic Audit and Plan poster). (use available data /Metrics and relate to take over theory) 3. Appendix. Your Appendix should include (but is not express to) country and regional performance.Include the following Period 6 (end of game) information o additive net contribution for the region o ass oil contribution for each country o Market share for each country Brand equity for each country Your teams performance will not be evaluated or graded in term of final marks but your report should include Country and regional performance relative to other teams o Regional cumulative and final period net contributions and brand equity. Country and regional controlling financial performance o Regional cumulative and final period net contributions.Country market shares and brand equities. Assessment Criteria Descriptor & percentages 0-39% Pass (3rd) 50-59% Pass (2ii) 60-69% hightail it (2I) Demonstrate a systematic understanding and critical evaluation of the key aspects of the strategic management process (LOL knowledge & understanding) Demonstrates very control knowledge & understanding. No use of germane(predicate) theory from module lectures or elsewhere. Demonstrates limited knowledge & understanding. just aboutwhat march of relevant theory. Occasional errors in understan ding. Demonstrates approximately knowledge & understanding.to a greater extent than 1 or 2 theories introduced. But not extensively & coherently applied to the case(s). Limited critical evaluation. Demonstrates intelligent knowledge & understanding. Uses a number of relevant theories, demonstrating bear witness f wider drill and understanding beyond module lectures. Some secernate Of critical evaluation. Demonstrates very good knowledge & understanding. Confidently introduces a number of relevant theories from the lecture notes & wider reading. Critically evaluate key aspects of strategic management process.Demonstrate the office to compare different theories and perspectives of strategic management and use and appraise them appropriately (ALL learning, analysis) overwhelmingly descriptive gist with little or no application of theory from lecture notes. Mainly descriptive content, but with some limited attempt o apply theory to case(s). Some descriptive content & arguments may not be fully developed. More in-depth analysis is evident. Answer is supported by range of well-selected theories. Evidence of extensive analysis. Applies range of relevant theories in a coherent and convincing way to the case(s).Critically evaluate theories and concepts of strategic management. Analyses and apply appropriate problem resoluteness techniques plus knowledge learned to solving composite plant business problems (ALL analysis, application, problem solving and reflection) Demonstrates very limited or no critical reasoning to evaluate theories. No evaluation of strategic options provided. No secern Of the faculty to solve composite plant strategic problems. Demonstrates very limited or no reflection on learning. Demonstrates limited office to evaluate theories and concepts of strategic management.Provides a limited evaluation of strategic options. Limited prove of the ability to solve complex strategic problems. Demonstrates limited ability to reflect on own le arning. Demonstrates some ability to evaluate theories and concepts of strategic management. Provides evaluation of strategic options but analysis is not convenience. Provides evidence of the ability to solve complex strategic problems but with some limitation. Demonstrates some ability to reflect on own learning. Demonstrates good ability to evaluate theories and concepts. Good evaluation of strategic options with supportive evidence. Revises good evidence of the ability to solve complex strategic problems. Critically evaluate options & demonstrates the ability to reflect on own learning but with some limitation. Demonstrates very good ability to evaluate theories and concepts. Confidently evaluate different strategic options with supportive evidence and critically evaluate options. Provides good evidence of the ability to solve complex strategic problems. Good demonstration of the ability to reflect on own learning. Demonstrate the ability to communicate complex issues (L 04 comm unication) No logical structure. Many errors of spelling, grammar etc.Work incorrectly referenced Some errors in structure. Language basically sound. Some incorrect referencing. Structure & language satisfactory. Work referenced, possibly with some errors. Well structured. Effective use Of appropriate language. Good referencing. Compelling & logical structure. Very effective use of language. Referencing excellent. Grammar and references structure, grammar, selection & presentation of sources is accurate & appropriate References absent or drawn from inappropriate sources e. G. Wisped. A few references used, mainly from lecture notes with little evidence feeder reading.Some references used, some from lecture notes but with some evidence of additional reading/research. Broader range of references used, from lecture notes but also with more extensive evidence of wider reading/ research. Wide range of reference used, from lecture notes but also with extensive evidence of wider reading/ research. Academic Misconduct The Business School takes any cases of academic misconduct, including plagiarism very seriously. The penalties are skanky and can in some cases result in a student not being allowed to continue their studies.The policy on Academic misconduct can be found at http//www. Staffs. AC. UK/assets/ academic_misconduct_tacit-26770. PDF Please note all assignments are processed via Turning (plagiarism detective work software) Non Submissions If you fail to submit any assessment for a module an N will be record (non- submission) (fail due to non-submission) for that module and you will not have a guaranteed re-sit entitlement. Any further attempt entitlement will be at the discretion of the Award Board. Assignments must be submitted by the due date.The only circumstance in which assignments can be submitted late is if an excuse circumstances claim is made. In these circumstances work may be submitted up to 5 working days late only (this is not automatic). If the extenuating circumstances are upheld, the assignment will be graded as usual. If the claim is rejected and the work is of a pass grade a level best of a 40% (R) for undergraduate and 50% (R) for high will be awarded. If your work is submitted after the 5 working days a O will be awarded. Maximum Word Length State the number of pronounces used on the assignment front sheet.You may include diagrams, figures etc. Without word punishment. A sliding scale of penalties for overplus length will be imposed according to the kernel by which the limit has been exceeded. 1-10% excess 1 1-20% excess 21-30% excess 31 excess no penalty decline in the mark 20% reduction in the mark the work will be capped at a pass N.B.. none of the above penalties will be used to change your mark which is above the pass mark, to one that is below the pass mark. Therefore the maximum penalty for exceed the word limit will be a reduction to a pass grade.